Introduction:

The company is located in Beijing, China, and has three wholly-owned companies, namely, intention Oriental (Beijing) Design Consulting Co. , Ltd. , Beijing Shengtang Guyi Architectural Design Institute, and Intention Oriental (Beijing) Cultural Creativity Co. , Ltd. , the intention oriental team focuses on the research and application of traditional cultural elements, regional cultural characteristics, commercial operation law and spatial relationship. Take the traditional culture inheritance and the modern space innovation as the design principle, adhering to the design principle of“Eastern meaning, the elephant is tangible”, “The old and the new stand apart, the old serve the present”, absorbing the traditional cultural elements and using the contemporary design language to express the respect for the tradition and the culture, at the same time, using the design method and the artistic language to express the relationship between the culture, the function, the commerce and the audience and the space. His works absorb and inherit the traditional aesthetic elements, draw lessons from and adopt modern design methods, and combine, deconstruct and express the poetic Chinese traditional aesthetic ideas of“New and middle” and“Middle and new” with modern design ideas. His work combines art, commerce, culture and design organically and achieves good results. Since its inception, the company has provided a number of institutions with creative and design services in hotel space design, cultural space design, catering space design and other projects, including interior space design, architectural design, cultural tourism project planning and design, cultural creative planning, art display and other creative and design services. It has designed hundreds of design projects, involving catering, hotel, cultural venues and other projects, and has won the art prize, the Golden Bund, the wading award, the German IF award, the French double-faced God award, Japan's International Pioneer Design Award, the Golden Creative Award, the Nest Building Award and other important design awards at home and abroad.