Introduction:
The founder of the Amalee brand and the Aierjia brand, originating from Shanghang, Longyan, Fujian. She is the chairman of Shenzhen Aimalin Trading Co., Ltd. After returning from studying abroad in Malaysia in 2011, Ms. Chen Xiaoying was determined to take bird's nest business as her entrepreneurial direction and founded the Amalee brand. She led the team to successfully create products such as bird's nest mooncakes and bird's nest ice-filled zongzi, also as the mother of two children, She deeply realized the difficulty of conceiving children, so she had the idea of establishing a mother and baby brand. In 2019, she officially launched the Aierjia project and established Shenzhen Aierjia Investment and Development Co., Ltd. I have an outgoing personality and am passionate about work. Since October 2012, I have been the General Manager of Shenzhen Aimalin Trading Co., Ltd. My entrepreneurial experience has enabled me to develop a good mindset and innovative thinking. I can adapt to the constantly changing business environment, and as a leader of the company, I can lead a team of employees to achieve the company's goals together.
Work experience:
From October 2012 to November 2023 , I have been the General Manager of Shenzhen Emmalin Trading Co., Ltd